Visa Cash App Arcing Bull drivers Liam Lawson and Arvid Lindblad will have a football-inspired livery for this weekend’s Barcelona-Catalunya Grand Prix.
Their VCARB 03 livery draws inspiration from the visual language of football culture, while the accompanying teamwear collection channels the spirit of retro and contemporary football shirts.
A custom VCARB FC crest brings together the chequered flag and three stars, paying tribute to the tournament’s three host nations while marking VCARB’s third year in F1. Sharp geometry, angular shapes and bold contrasts create a distinctive aesthetic designed to resonate on race day, match day and as part of everyday streetwear
Featuring VCARB drivers Liam Lawson and Arvid Lindblad, the campaign extends beyond the circuit, creating a world where the VCARB FC Barcelona Jersey naturally exists within football-fashion culture. The creative is inspired by grassroots football – the lifeblood of the beautiful game; capturing the authenticity, creativity and community that fuel football around the world.
Peter Bayer, CEO of VCARB, said: “Formula One and Football are two global sports with incredibly passionate communities, united by a shared sense of identity, creativity and culture. With VCARB FC, we’re celebrating that crossover, bringing together the energy of both sports. We’re also proud to give emerging talent the opportunity to help shape campaigns like this, bringing fresh perspectives that continue to push the boundaries in the world of F1.”
The special livery will take to Circuit de Barcelona-Catalunya for the first time, with the bold design transcending to the driver’s race suits and the team’s kit. For one weekend in Barcelona, football and Formula One will speak the same language.
Comments