Mark Baker

Mark Baker has been working in automotive PR and communications for more than two decades. For much longer than that he has been a motorsport journalist, photographer and competitor, witness to most of the most exciting and significant motorsport trends and events of the mid-late 20th Century. His earliest memories of motorsport were trips to races at Ohakea in the early 1960s, and later of annual summer pilgrimages to watch Shellsport racers and Mini 7s at Bay Park and winter sorties into forests around Kawerau and Rotorua to see the likes of Russell Brookes, Ari Vatanen and Mike Marshall ply their trade in group 4 Escorts. Together with Murray Taylor and TV producer/director Dave Hedge he has been responsible for helping to build New Zealand’s unique Toyota Racing Series into a globally recognized event brand under category managers Barrie and Louise Thomlinson. Now working for a variety of automotive and mainstream commercial clients, Mark has a unique perspective on recent motor racing history and the future career paths of our best and brightest young racers.

Latest Posts:

Look back in history Sunday: Cassidy wins on debut in TR86 Champs (2014)

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This week we look back to 2014 and a younger Nick Cassidy makes his debut in the TR86 Champs at…

Teddy Yip, the man who made Macau’s Grand Prix

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Gambling, motor racing, princes and playboys: Macau has always summarised the mystery and glamour of the East. As an ‘open…

Clash of Titans at Macau GP

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Luck comes in threes   This weekend’ s Macau Grand Prix will be historic for a number of reasons, not…

Look back in history Sunday: Bamber takes clean sweep at Hamilton 400 (2008)

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This week we look back in history to the Hamilton 400 street race and the Toyota Racing Series round which…

Hotbed of talent on show at Pukekohe

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Recently retired Toyota Motorsport Manager Steve Boyce could never have imagined the runaway success of his home-grown 86 championship, nor…

TR86 success: What’s the secret?

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Traditionally, one make series are marketing exercises first and foremost, and they fall over when marketing resources are redirected or…

Drivers eye Macau and New Zealand campaigns

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Let’s ask a question: what is the Toyota Racing Series for? So many race fans I talk to are adamant…

Where to now, F1?

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Formula 1 may or may not be in the best of health, depending on who you talk to. Massive cost…

Gotterdämerung: bye SKY, it’s been real

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It’s the Gotterdamerung – the Twilight of the Gods. Or is it? News that pay TV broadcaster SKY has somehow…

Sweet dreams are made of this

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A tiny chalet at Mangawhai was the venue. A member of the Team New Zealand America’s Cup inner sanctum was…